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Posts tagged RelyLocal

Spent the Day on “RelyLocal Row” at the Fair and Look Who We Met!

Rainbow Colored Pinwheel by ausbar at morgueFileOkay, our row of tables just to the right of the Fair’s main entrance wasn’t officially dubbed RelyLocal Row, but it should have been. The organization spearheading the Shop Local Movement in Victorville was gracious enough to invite a very diverse group of local business owners and non-profit organizations to have a presence at the 66th Annual San Bernardino County Fair. I’m honored to be a part of the High Desert Bloggers Meetup, which was invited to share a space on RelyLocal Row at this weekend’s event. Not only did our presence allow us to tell the community about this blog and the High Desert Bloggers, but we also had the opportunity to make a few new friends in the community in the process.

Going With the Flow Was a Gift

While we’d advertised that we’d be live-blogging from the event, fate said otherwise. We didn’t have WiFi access and even though two of us have wireless hotspots, which multiple devices can connect to, neither one of our gadgets would cooperate. In retrospect, this was a good thing, though. Without being tethered to our laptops, we were able to learn about some of the most awesome indie businesses here in the High Desert. Such as:

Real-life private investigator, Rick Luginbill, from Luginbill Investigative Services, Inc. in Victorville.

Having just yesterday finished reading the latest mystery solved by the great but fictitious private eye, Easy Rawlins, I was thrilled to meet a real P.I. in the flesh. I’ve always admired the profession and after talking to Rick for a few minutes, I was impressed by his friendly, laid back demeanor and his open invitation to give him a call in relation to his services which we briefly discussed. While I’d originally imagined that a P.I.’s services would be expensive, not only did Rick quote me a very fair price (no pun intended), but he even offered a discount for being a RelyLocal member present at the Fair today. How cool is that?! Folks, if you’re trying to locate a missing person, need a background check on an individual or even need someone to go undercover to get intel on your behalf, know that we’ve got a professionally trained, licensed and experienced P.I. right here in our own backyard.

Personalized Gifts and a Local Opportunity

If you’ve got a baby shower, wedding, birthday or any other special event coming up in the near future, you owe it to yourself to pay a visit to Meredith Lilly, Inc’s website. There, you’ll find all sorts of unique gifts, which can be personalized for your special occasion. During my afternoon visit, I had the pleasure of meeting Independent Founding Consultant, Inge Schon-Valdez, and learning that not only does Meredith Lilly, Inc. offer everything from beautifully embroidered tote bags to monogrammed iPhone cases to ruffled aprons and more– but the company also offers a really nice business opportunity which is free to join. New consultants don’t even have to buy a kit to get started!

A Photographer With an Unforgettable Style

Directly across from the High Desert Bloggers’ table were two ladies who I just knew were models of some sort and I was right…sort of. One of the elegant young women was none other than Nina Hart of Photography by Hart and the second was one of her stunning models. I have to tell you that I was very impressed with Nina’s work, which was very nicely displayed at her table. But I was even more impressed with the styles and themes that she specializes in, which is boudoir and pin-up photography. The latter being equal parts unique and nostalgic, I found it quite fitting that this style of photography was so nicely represented on Memorial Day Weekend, particularly since the niche was so wildly acclaimed during World War II (pin-up models were quite popular with American soldiers). Of course, Nina also does wedding photography and more, so be sure to check her site out and be on the lookout for her work around the High Desert and beyond!

Nina Hart Photography

 

The Coolest Invention…Ever!

I don’t know about the rest of you, but I’ve never seen a 3D printer in action– that is, until meeting the fine folks at Windy Ridge Innovation today. For those of you who don’t know, a 3D printer is one which takes a digital rendition of an object and produces a three-dimensional copy of it. The possibilities here are seriously endless, but here are a few trinkets which were placed on display today:

Windy Ridge Innovation

 

The technology, itself, is proving to have promise above what most of us can think or imagine. Why, just last week a child’s life was saved by the creation of an airway splint which came from– you guessed it– a 3D printer! Seriously, what is cooler than that?

Many thanks to Steve and Debby Kurti of Windy Ridge Innovation for allowing us all a front row seat (Okay, I stood in front of their table, but you get the point) as we peered into the future at today’s Fair!

Lots of Local Sparkly Bling

Irene Gaulke is one of the first people that I met when I arrived in the High Desert nearly a year ago, so it was really nice to reconnect with her at today’s Fair. Irene is an independent distributor for Premier Designs Jewelry. Seriously, the pieces displayed at her table were simply elegant. Take a look:

Irene Gaulke Jewelry

 

Premier Designs Jewelry Irene Gaulke

 

Now, of course Irene sells jewelry, but she also offers two most outstanding opportunities, as well. One involves winning jewelry by hosting a party and the other involves starting your own business as a Premier Designs Jewelry independent rep. When I first met Irene a year ago, she was working part time on her new venture. Today, she is a full-time businesswoman in charge of her own enterprise while representing a brand that she truly believes in. Sweet, right?

More Local Goodness Coming Soon

Tune in later in the week to read about the rest of our adventure at the Fair while meeting some of RelyLocal’s finest indie business owners. A couple of our other bloggers will be logging in soon to bring you their unique impressions and interesting finds. And I’ve got a lot more to share with you about some of the community based organizations who were at the event and who are on the ground every day working to bring attention to some very important causes which exist right under our collective noses. Until then, please be sure to visit the websites of all of the businesses mentioned above. They’re all locally owned and operated by YOUR NEIGHBORS here in the HD, so remember to support them as much and as often as you can.

Once again, a huge thank you to RelyLocal for allowing High Desert Bloggers to be a part of this weekend’s event. RelyLocal, the High Desert Bloggers and every small business mentioned above will be at the Fair from its opening hours to closing tomorrow (Monday), too, so be sure to stop by and say hello!

10 Reasons To Maintain a Business Blog

Rainbow ricreis morgueFileIn today’s business landscape, having a website is almost as important as having a telephone. People of all ages are online looking for information, ideas to share and businesses to patronize. So while every business clearly needs a website, is it really necessary for every business to have a  blog? Yes! And here’s why:

The Top 10 Reasons To Maintain a Business Blog

1. A Business Blog Provides Another Avenue to Connect With Customers

Beyond your website, radio and offline advertisements– or even your email address and direct phone contact, a blog is another medium through which your customers may explore your company. It is an indirect way for your customers to connect with you and you with them. Can any business ever have too many customer connections?

2. A Business Blog Helps Build an Audience

A blog offers a voice and the right voice attracts listeners. Done correctly, a blog can help a business attract new audience members and strengthen the bonds with an audience already in place.

3. A Business Blog Helps Draw Internet Traffic To a Website

Whether you sell your goods online or simply use your website to advertise, one of your primary goals is to draw as many eyes to a site as possible. A blog helps business owners accomplish this and then some. While websites can be somewhat static, a business blog offers visitors a far more dynamic experience. Regular updates and fresh, unique content give visitors a reason to return again and again and again!

4. A Business Blog Helps Provide Individual Businesses With a Stronger Web Presence

The Internet offers everyone a pretty leveled playing field and a blog helps increase your presence on that field. With that said, it also provides a deeply competitive landscape where only the strongest, most persistent and most reliable content rises to the top. A mere website just won’t do when competitors are regularly churning out new content, which leads us to #5…

5. A Business Blog Can Help a Business Compete With Others Within a Niche

A business blog helps to enhance a business’ web presence and, thus, provides a vehicle through which an organization may compete more effectively. New products can be spotlighted, industry accomplishments can be immediately publicized, special sales can be announced and the list goes on.

6. A Business Blog Can Help Owners and Employees Provide Better Customer Service

By providing a space for customers to share comments and suggestions in real time, information gathered from a business blog can help an organization provide a better quality of customer service. Many companies even appoint one or more staff members to respond to blog comments, which helps to create a closer bond with customers and provide them with optimal service.

7. A Business Blog Can Help Improve Search Engine Rankings

New, original and trustworthy content is crucial if a business is aiming for top-billing among search engines. Providing all of this on a regular basis is even better. Instead of merely providing information one time on a website, business blogging can help tremendously with SEO since search engine algorithms are more inclined to reward higher rankings to those that provide quality content on a regular basis.

8. A Business Blog Allows Owners To Immediately Disseminate Urgent Information

Experiencing a shipping snafu or an organizational upset? Need to squash a harmful rumor? A business blog provides immediate media coverage which YOU control. Information shared on a business blog is often cited by trade publications and traditional news outlets, so while press releases are still valuable, there’s no need to wait to publish whatever it is that you want the public to know about your business right away.

9. A Business Blog Helps In Adding a Personal Touch To a Website Or a Business

Your website is probably ultra-professional and very structured…as it should be. While a business blog should also maintain an air of professionalism, it is perfectly acceptable for a blog to be more conversational in tone. Further, it allows personal interaction with a readership and helps in humanizing an organization.

10. A Business Blog Helps a Business Establish Trust With Consumers

Above all else, customers value companies that they can trust. Business blogging helps supply consumers with expert information on a regular basis and helps a company engage with customers around important concerns or issues. Done well, a business blog can be used as part of a trust-building foundation leading to long-term consumer relationships.

Want to Learn More About Business Blogging?

If you’re operating a business and you don’t have a blog…or if you have a business blog, but you want to learn how to kick it into overdrive come meet the High Desert Bloggers this weekend at the San Bernardino County Fair. And if you don’t fancy yourself much of a writer, but realize the importance of maintaining a blog, don’t be shy about asking one of our bloggers to blog for your business. We’ll be at the RelyLocal table, so while you’re there you can also learn about the powerful shop local movement taking place here in the High Desert.

Tell Us All About It

Have a question or comment and can’t wait to visit us at the fair? Well, sound off below and get a feel for how fast and effective this business blogging concept really is!

 

Business Blog by MConnors at morgueFile

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