By Guest Blogger Laura M. Sands
Earn Money By Blogging
Just about anyone with a computer and a WiFi connection can earn money by blogging. Sound too good to be true? Trust me, it isn’t. Scores of people around the world of varying ages and from all walks of life do it every single day. I know this, because I am one of them. As a freelance writer, I am not only paid to blog professionally, but I have also managed to earn money by blogging on my own site.
Let Me Count the Ways…
Essentially, there are two ways to earn money blogging. One approach is to build your own blog and monetize it and another is to provide paid blogging services to others. Some people, like myself, even use a combination of both methods.
Jeremy Schoemaker of ShoeMoney.com
For now, we’ll keep things as simple as possible by focusing solely on how to earn money by blogging for yourself. While blogging for others can be fun, rewarding and profitable, blogging for yourself is a far more lucrative option. I kid you not when I tell you that the sky’s the limit when it comes to making money online by blogging. So without any further adieu, let’s get to it, shall we?
How To Earn Money By Blogging For Yourself
In order to earn money by blogging, it’s important to first understand a concept known as niche blogging. Basically, this involves selecting a topic, narrowing it down as much as possible and then offering regular blog posts on your now very focused niche.
Niche blogs can be monetized in a few different ways, such as through:
- Google AdSense
- Selling Ad Space
- Affiliate Marketing
- Product Development
Without getting too technical here, earning money from Google AdSense requires that a blog owner first sign up for the program (which is free) and agree to allow Google to place contextual ads on a blog. Each time a visitor clicks on one of these ads, the blog’s owner receives a portion of what the original advertiser has agreed to pay Google per click received. Once this amount reaches $100, Google sends the owner a check or direct deposits the total amount earned for that period into the owner’s specified banking account.
While a lot of ads only pay a few cents per click, bloggers who target AdSense revenue typically place a fair amount of effort behind attracting clicks that pay several dollars each and to make sure as many people as possible visit the blog. This is done largely through things like keyword research and a variety of different traffic building strategies. All of this may sound complicated, but as you begin to learn more about earning money from blogging, you’ll find it all coming together. Understand, however, that one must have laser focus, a commitment to tinkering around with a blog to get it right and more than a little bit of patience before the bucks start rolling in.
Most also find that that it is easier to earn money by blogging with multiple blogs in different niches in order to double, triple or quadruple earnings. It’s not unusual to find people who juggle 20 different niche blogs. It is also not unusual to find people making several thousand dollars per month in the process.
Selling Ad Space
You may also sell ad space on your blog. Through direct communication with advertisers, you can offer space on your blog in the same way that a newspaper or a magazine would. While this is a very profitable business model for some, it should be noted that advertisers are generally only willing to pay for display space on niche blogs that have fairly large amounts of traffic. This avenue does, however, offer you more control over which ads appear on your blog, how long they appear and how much you actually profit from their presence.
People also use niche blogging to turn a profit via something known as affiliate marketing. Basically, this involves using a website or a blog to promote and sell a product that someone else owns. For example, someone with a fitness blog may blog about diet and exercise topics while pushing an affiliate’s book, special workout gear or exercise videos. Entire sites such as Clickbank, Commission Junction and ShareASale exist primarily for the purpose of connecting bloggers and others with affiliates who are anxious to have their products featured all over the web.
Similar to affiliate marketing, product development is also an excellent way to earn money by blogging. In this model, instead of promoting someone else’s product or service, you create your own and design your blog around its promotion. For example, if you have a blog devoted to gardening, you may also want to sell a book on the topic, sell gardening videos or create a starter kit for new gardeners. The possibilities really are endless here.
By simply advertising on a blog that donations are appreciated and offering visitors a way to contribute, some blog owners are able to keep their blogs afloat. This model probably won’t be useful in earning enough to pay a mortgage, but it can support a blog in other ways, such as covering hosting costs and other services that a blogger may use behind the scenes (like graphic design services, list building, etc.).
Want to Know More?
Of course, everything shared so far is just the tip of the proverbial iceberg. If you really want to earn money by blogging, I strongly suggest that you join the High Desert Bloggers Meetup group. As a blog network, the focus is on all things blog related, including how to earn money by blogging. Whether you blog for fun or for business, it’s where you belong.
I’ll also advise that you check out the following links for more info on blogging, building traffic, Internet marketing and a host of other related topics:
The Smart Passive Income Blog
The Warrior Forum
And for you Facebook enthusiasts, check these pages out:
Darren Rowse (aka ProBlogger…aka, that rich blogger dude, lol)
- — Helen Hayes
Do you blog? Care to share any additional tips on how to earn money by blogging? Have questions about how to make money blogging? We love swapping ideas and answering questions, so be sure to leave a little something for us in the section below.