Word-of-mouth advertising still works in the High Desert. Either you like a place and want to tell all your friends about it, or you dislike a place and tell all your friends not to go there. Local online communities such as Yelp, Citysearch, and Angie’s List are popular places to write and read reviews of local businesses. Some online communities are free, and others charge a fee. Read individual blogs and blog networks, also, to learn about local entrepreneurs, network marketing opportunities, and brick and mortar businesses.
Hospitality is important to any business. Awhile back a certain business owner and I were discussing the hospitality (or lack of) scenarios that customers experience. A negative opinion had been voiced to her about a particular business. The customer had walked in and instead of receiving a welcome, was ignored by the young person that was working. The youth was busy texting and watching a movie on a laptop. A similar experience happened to me since then. I walked into a small shop and observed a lady carrying her items to the checkout counter. Two young people, probably in their late teens or early twenties, were working. In a way it was comical to me because the lady was treating them like customers should be treated. She kept saying positive things about the store and asking the youths’ names, commenting on how she liked the names. She even mentioned that the store was a place you could meander around, that there was so much to see, and that she would like to bring her friend back with her. The young people gave somewhat of a little laugh as though they weren’t sure how to answer her. The lady left, and I looked around for a bit. Before I walked out, the young guy and girl were watching a movie at the counter. I’ve visited the place before, but this time I left with a feeling of not wanting to go back.
Let me tell you about two businesses in the High Desert where you’ll be welcomed with great hospitality. A few people I know from the High Desert had suggested to me that I visit the Hi Desert Oasis Book Store on Jacaranda Road in Hesperia and the Vintage Gypsies on Highway 18 in Apple Valley.
First, I visited Hi Desert Oasis Book Store. You walk in and are immediately greeted with a welcome and offer of coffee, hot chocolate, or tea. You don’t have to wonder which direction to take to find your favorite book niche either. There’s even a patio for those who favor the outdoors. It’s a top-notch bookstore where you’ll find great customer service.
The Penman family became new owners of the bookstore in June 2012. It’s close to Victor Valley College but isn’t a textbook bookstore, though textbooks might occasionally be available there. The Penmans plan expansion in the near future which will make a great place for bloggers (and yes, there’s WiFi, bloggers, so you’ll be able to bring your laptops), authors’ groups, or anyone who loves books and loves to write. Mark your calendars, seniors, for their two-hour “Happy Hour” starting February 26th, at 10:00 a.m.
The Vintage Gypsies “where everything old is new again” is a vintage store at the Historic Apple Valley Inn. This was another place of warm hospitality and welcome.
Vintage Gypsies, Beckie and Kathy, have been friends for over 20 years and welcome their customers as they walk in. They encourage you to browse through the lovely vintage store and are there to offer assistance should you have questions. If you love antiques and vintage things that have been upcycled, you’ll love it here. I purchased a birthday gift, the cutest little drawstring bag and soap made by vendors.
The Vintage Gypsies invite you to their outdoor vintage sale scheduled for Saturday, March 2, 2013 from 10:00 am until 4:00 pm. Spaces are available for only $10.00. The store is located in the Historic Apple Valley Inn, 20601 Highway 18, Cottage 302, Apple Valley, CA. If you have questions, call (760) 221-4600.
You are also invited to attend the anti-aging NeriumAD discovery Real Results party on the porch at the Vintage Gypsies shop on the day of the outdoor vintage sale, Saturday, March 2nd. People, including me, are having amazing results since finding out about this anti-aging discovery.