Should every artist, author, entrepreneur, and work-at-home mom or dad have a blog? Since beginning this blog network in the High Desert of southern California, I could easily give you my own opinion. However, let’s see what others have to say concerning the “to blog or not to blog” enigma.
Ruth Ann Nordin with the Self-Published Authors Helping Other Authors, an excellent blog on writing, publishing, and book promotion, doesn’t believe you need a blog. She gives three reasons: it’s time consuming, she believes most readers don’t read blogs, and it takes a long time to build a following. Nordin gives good advice for authors and writers who are considering blogging. I do agree with her that blogging takes time. Maybe the author’s audience are not her/his readers. However, an author can direct blog posts to those who do read them. Not receiving much traffic or comments on your blog? Consider using Attracta, the world’s leading Search Engine Optimization service that can help your website attract more relevant traffic.
Randy Susan Meyers from The Review Review asks the question, “Should you blog if you’re an author?” Meyers’ answer: “Yes. If you have something to say.” Meyers lists several writer blogs you can learn from.
Dr. Susan Giurleo, a psychologist, did an online marketing experiment for her therapy practice. Her article on to blog or not to blog is encouraging for those who don’t have the time or inclination to blog regularly.
If you’re a stay-at-home mom or dad and are interested in working at home and blogging, Caron Beesley shares information on how to start a home-based business. She is a small business owner, a writer, and marketing communications consultant. Also helpful is an SBA article on how to start a business blog.
All of the above bloggers and authors offer helpful advice on writing and blogging. If you benefit by reading their articles, I’m sure they will appreciate you leaving them a comment on their blogs.
My opinion? Every author should have a blog. Entrepreneurs should have a blog. Artists usually don’t like writing. Their world is art, not writing. But they can join an artist blog network. If an individual doesn’t like computers and hates blogging, that’s okay. There is a solution to bloggers who need a blog but don’t want to do the blogging or don’t have time: invite guest bloggers or set aside one day each week to write blog posts and schedule them. I say – blog.